In the next few posts I’m going to share some stuff with you that’s important as hell! It took me a long time to “get this”. Lots of trial and error … and hundreds of hours of time investment. What I’m going to share with you is not own original thought. I learned it from
The difference between each products When you have killer products, you attract world class affiliates. And when you have world class affiliates promoting your stuff, you can piggy back off their skill, build a gigantic database (from their work), and thenleverage that for years into the future. All you need is ONE KILLER PRODUCT. I will
If you don’t have at least one product on Clickbank, then you are missingout big time.Forget about the money. You can use clickbank strategically to build your business so you have customers to sell stuff to for years… and easy accessto stuff you can sell. Let me say that again… Other people will build your
That is a potent strategy and it works with both software and information products. Here’s another version of this strategy. This diagram is from 2007/08.
And how to build a list of super eager people in a few weeks. Opt-in pages are NOT as effective as the strategy I use to get people onto my list. I will show you two tactics I use every day…
Besides the money getting plan, you must also figure out where the leverage points are in your business so you know where to focus your attention and resources. i.e The 80/20 Rule Everyone knows the theory; you should be different to everyone else who gives it lip service and actually make a plan to target
Nothing happens in a vacuum. Everything happens in context. People have different perceptions, and those perceptions are based on their self-image and their outlook on life and the world. Perception is reality. You can either create the context, and direct perceptions… or you can try to communicate in the existing context. [IMPORTANT: This article is
One very important question I want to ask you: How much are you worth? More importantly, are you charging what you are worth? For individuals selling physical goods, the formula is pretty simple: Your per Unit Cost + Profit Margin = Retail Price. This retail price will most likely fall in line with your competitor’s
So with the search engines and traffic sources all going to hell, there’s still one place that traffic seems to still kick ass… and that is your email list. Though the exact size of your list can play a factor in your marketing, it is always down to how you communicate to your list that
There’s been a lot of chatter on the forums lately about cold calling. Some people swear by it, while others swear it’s a waste of time. Cold calling can be a very effective tool in your overall marketing arsenal (or the only tool in your arsenal if you’re dead broke), if done correctly. This article